Threshold Brands’ Acquisition of Granite Garage Floors

Jones Day represented The Riverside Company on the deal.

The Riverside Company, a global private equity investor focused on the smaller end of the middle market, has acquired Granite Garage Floors (GGF), a franchise company that provides garage floor coatings for residential and commercial customers. This is an add-on investment to Riverside’s platform, Threshold Brands, a multi-brand franchisor of trade services concepts. Terms of the transaction were not disclosed.

Founded in 2009, GGF operates through a network of 14 franchised locations across the U.S. and is headquartered in Atlanta, Georgia. The company’s proven coating system upgrades concrete surfaces to “Look and Last Like Granite” and are available in a variety of designer finishes to include applications in garages, basements, patios and commercial environments. GGF sits within the broader garage services market, which totals around $2 billion annually.

The Jones Day team was led by Ashley Gullett (Picture).

Involved fees earner: Ashley Gullett – Jones Day;

Law Firms: Jones Day;

Clients: The Riverside Company;

Martina Bellini

Author: Martina Bellini